Panels address media coverage and crisis communications during the Elk River chemical spill
On Monday, March 24, the School of Journalism hosted the panel From Beats to Tweets: Media Coverage of the Elk River Chemical Spill for a crowd of more than 300 attendees in the Mountainlair Ballrooms. Moderated by Teaching Assistant Professor Emily Corio, the panel of journalists, a documentary photographer and a blogger addressed how traditional “boots-on-the-ground” reporting and social media were used to cover the story. The event was part of the School’s Future of Media – NOW! series, which explores current trends and emerging practices in media and journalism, and was sponsored by the Ogden Newspapers Seminar Series. Throughout the evening, audience members tweeted and posted photos using #wvchemleak. Read a Storify collection of those tweets, photos and comments and find links to additional media coverage online. West Virginia Public Broadcasting was also on-site to record the discussion and will broadcast it at 2 pm on Monday, March 31.
Earlier in the evening, the School’s Public Relations Student Society of America chapter and Assistant Professor Geah Pressgrove co-hosted another panel, “Crisis Communications: A Critique of the Charleston Chemical Spill Response,” featuring strategic communications experts providing an overview of the crisis, lessons learned and potential issues that will affect the state in the future. Panelists included Larry Messina, Communications Director, Department of Military Affairs and Public Safety; Aly Goodwin-Greg, Chief Marketing Officer for MVB Bank and crisis communications expert; and Chris Dale, Director of Communications, Morgantown Utility Board. For a recap of the discussion, visit the Storify collection of live tweets from the event.
Shott Chair of Journalism earns grant to produce international multimedia project
With a new WVU Senate Research Grant, Shott Chair of Journalism Lois Raimondo will spend the summer months producing a large-scale reportage exhibit to generate conversation – and ultimately understanding – of politically and culturally polarized communities. “Beyond the Headlines: Building Bridges from Fractured Spaces” will feature Raimondo’s own photography and writing from her past work covering conflict zones – tribal conflict, ethnic cleansing and political polarization – in areas such as China, Tibet, Indian Kashmir, Pakistan, Afghanistan and Iraq. The traveling exhibit will include 25 years of Raimondo’s photojournalism and writing and an interactive website to gather viewer feedback for future research. The exhibit will open at the world-renowned McDougall Photojournalism Gallery in Columbia, Mo., in September 2014 and will then travel to two sites in West Virginia, including Morgantown. Each launch will open with a public lecture designed to engage a wide-ranging representation of community in dialogue.
Alumna’s interactive documentary garners awards
Award-winning documentary filmmaker and SOJ graduate Elaine McMillion (BSJ, 2009) continues to earn accolades for her interactive documentary, Hollow. The project recently earned third prize in the Interactive Documentary category of the fourth annual World Press Photo Multimedia Contest. After reviewing a total of 373 multimedia entries, the team of international jurors selected three winning productions in three categories: Short Feature, Long Feature and Interactive Documentary. In addition, it was a finalist in the SXSW Interactive Awards in the Activism and People’s Choice categories and was named a Platinum Winner in the 2014 AVA Digital Awards. Hollow was an official selection of the International Documentary Festival of Amsterdam’s DocLab and was a runner-up for the DocLab Award for Digital Storytelling. It also was a finalist for Best Visual Design and Narrative in the 2014 FITC (Future. Innovation. Technology. Creativity.) awards. McMillion, a native of southern West Virginia, wanted to capture the unique stories of the people in McDowell County, W.Va., a community once known for its bustling coal industry and now an economically depressed area struggling to maintain its identity. Listen to World Press Photo jury member Grant Scott explain what made this piece stand out.
“A Touch of Anarchy”: Innovator in Residence discusses project at SOJ
Sarah Slobin, a senior graphics editor at The Wall Street Journal, joined the SOJ this year as the first Visiting Ogden Newspapers Innovator in Residence. Throughout the spring semester, she is co-teaching and helping to lead a new, experimental project in interactive journalism with Associate Professor John Temple and Assistant Professor Dana Coester and a team of students from journalism, engineering and arts programs at WVU. In true collaborative effort, students are building a data-driven, device-centric storytelling project. Slobin discusses the project, the line-up of guest lectures from national media and the process of using data to drive storytelling in her article on the PBS blog MediaShift .
Student’s design inspires logo for Extension Service’s 100th birthday
Katie Heller, a strategic communications student, created a logo design as part of a class project that helped inspire the official WVU Extension Service 100-year celebration logo. This year, WVU Extension Service joins the nation in celebrating the 100th birthday of Extension. To commemorate this milestone, the organization sought a logo design that conveyed the steadfast advancements and improvements the organization has brought to youths, communities, families and towns over the past century. Heller, a native of Pleasants County, helped bring that logo to life through work completed in her public relations creative design and strategy course. Heller and nineteen other students in the class worked with WVU Extension Service during the fall semester, creating everything from advertisements to logo designs. Read the complete story on SOJ eNews.
Last chance! Discount available for INTEGRATE 2014 registration
Each year, the School’s Integrated Marketing Communications (IMC) graduate program hosts the INTEGRATE conference in Morgantown, W.Va. Attendees explore the latest IMC techniques and strategies with faculty and industry professionals and participate in thought-provoking discussions about trends in the industry. This year’s conference will feature speakers from Google, Intel, Microsoft, NASCAR, PRSA, Silverpop and more. To receive a $25 discount on a full conference pass, register by April 1 and enter code Integrate14 during checkout. For more details and to register, visit www.integrate.wvu.edu.
In This Issue:
- Panels address media coverage and crisis communications during the Elk River chemical spill
- Shott Chair of Journalism earns grant to produce international multimedia project
- Alumna’s interactive documentary garners awards
- “A Touch of Anarchy”: Innovator in Residence discusses project at SOJ
- Student’s design inspires logo for Extension Service’s 100th birthday
- Last chance! Discount available for INTEGRATE 2014 registration